Sunday, February 21, 2016

A632.7.4.RB-Collaborative Decision-Making

Reflect on the role of collaboration and getting to resolution in the process of decision-making. Rarely, if ever, do our decisions affect only ourselves. Consider the importance of getting other stakeholders involved; how can they help you make a better decision for all?  Detail a specific situation where you are faced with the decision, describe the process you went through and the outcome you were seeking. Identify 5 ways stakeholder involvement can help you make better decisions.  Did you achieve your objective?  Looking back at the decision you made and its consequence, was there anyone else that would have added value to the process? Identify 3 ways you may use this learning experience to make better decisions in the future?

Boeing uses a team based approach to collaboration known as "Working Together." It is a story about team building "Working Together" management strategy and the revolutionary design build teams (DBT's) that were created, empowered and engaged originally for the new 777 Program vision. The end result was that "working together" worked. It is a powerful concept and proved that "none of us is as smart as all of us." To survive in the 21st century there is a motto: "Nothing endures but change." Become adaptable and flexible or else we will not be in business (Boeing, 2016).

Prior to this strategy, the years rolled by and Boeing grew bigger. Bureaucracy and red tape crept in. Functional silos grew larger with little horizontal integration. Work groups and teams became isolated. The process became serial with the domino snowball effect. And people did only their piece of the job and handed it over without sharing knowledge and resources. Conflicts arose impacting productivity and quality. This was not lean and efficient.

Alan Mulally was one of the two 777 project leaders and developed created the "Working Together" philosophy and foundation. He later left Boeing (after being passed over on CEO position to Jim McNerney from 3M) to run Ford Motor Company and lead one of the most remarkable revolutionary turnarounds in the auto industry. Mulally believed in "simplicity" amid "complexity, chaos and confusion" and kept lego blocks and Fisher Price toys in his office to remind him and the DBT's of the importance of ease of assembly. It worked! Mulally retired from Ford and is currently a board director for Google. He was under consideration for the top job at Microsoft prior to the appointment of Satya Nadella.

Mulally summarized the "working together" philosophy at both Boeing and Ford, "It goes back to where Boeing started," "the power of coming together around a compelling vision of where the organization is going to go...and then coming together around a strategy to achieve which includes everybody, where everybody benefits, and then knowing what the status is and taking action." In a survey by Aviation Week and Space Technology, Boeing was rated the top choice among upper-tier workers, in what the magazine called "professional development/opportunity." (Wilhelm, Oct 15, 2014)    
Some of the "Mulallyisms" and words of advice:
  • Seek to understand, before you seek to be understood.
  • Hold two thoughts: What is the reality, and what do we want to create.
  • Put people first – include everybody.
  • Have a compelling vision, a comprehensive strategy and implement relentlessly.
  • Trust the process.
  • Facts and data set you free.
  • Have fun.                                                                                                                 (Wilhelm, Oct 15, 2014)    
Warren Bennis argues and documents in his collaboration research masterpiece Organizing Genius: The Secrets of Creative Collaboration of "THE END OF THE GREAT MAN" that "None of us is as smart as all of us." The myth of the triumphant individual is deeply ingrained in the American psyche. Whether it is John Wayne "The Duke," midnight rider Paul Revere or basketball's Michael Jordan in the 1990s, we are a nation enamored of heroes--rugged self-starters who meet challenges and overcome adversity. Our contemporary views of leadership are entwined with our notions of heroism, so much so that the distinction between "leader" and "hero" (or "celebrity," for that matter) often becomes blurred. In our society, leadership is too often seen as an inherently individual phenomenon (Bennis and Biederman, 1997).

And yet we all know that cooperation and collaboration grow more important every day. A shrinking world in which technological and political complexity along with the global economy increase at an accelerating rate offers fewer and fewer arenas in which individual action suffices. Recognizing this, we talk more and more about the need for teamwork, citing the Japanese approach to management, e.g., the Toyota Production System (TPS), as a call for a new model of effective action. Yet despite the rhetoric of collaboration, we continue to advocate it in a culture in which people strive to distinguish themselves as individuals. We continue to live in a by-line culture where recognition and status are according to individuals, not groups (Bennis and Biederman, 1997).   

The "working together" philosophy at Boeing has since been renamed "winning together" and has refined the team process to employee involvement teams (EIT's) for production, quality, supply chain and engineering. I am the "captain" of our high-performance industrial engineering team. We use conflict and resolution as an opportunity to develop, grow, mature and generate new ideas for continuous improvement. We include stakeholders including customers (internal and external) into our process for strategic alignment, e.g., vision, charter, operating guidelines principles, daily operations, customer survey feedback and goals. For example, for each customer survey, we review the results with the customer. There are usually several conflicts including roles responsibilities. To create resolution, we have a meeting to ensure strategy and vision are in alignment. For any gaps, we develop an action plan (agreements) with follow-up coordination meetings. This ensures a closed-loop communication process from conflict to resolution. This process is not perfect, however, our team is a model for other lower stage teams to follow because it works. We mentor and coach other teams in this too which enhances collaboration (Hersey-Blanchard Situational Leadership Model) with emphasis on engagement.                                                               

References:                                                                                                    
Bennis, Warren and Biederman, Patricia Ward (1997). Organizing Genius: The Secrets of Creative Collaboration. New York: Basic Books (Perseus Books Group).                 

Boeing (2016). Retrieved http://www.boeing.com/

Levine, Stuart (2009). Getting to resolution: Turning conflict into collaboration (2nd ed.). San Francisco, CA: Berrett-Koehler Publishers, Inc.

Wilhelm, Steve (Oct 15, 2014). 'Working together:' Alan Mulally recalls Boeing, Ford in wide-ranging talk. Puget Sound Business Journal (Seattle). Retrieved

http://www.bizjournals.com/seattle/news/2014/10/15/did-alan-mulally-just-give-human-relations-advice.html

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